Cold Calling DemandBase Forrester Marketing Proposals 
Online Marketing Institute
MARCH 13, 2011
&# asks Martin Longo, chief technology officer of startup Demandbase , based in San Francisco. Last week, his company released a tool, called Demandbase Stream, that aims to answer this question. It digs up information on Web visitors in real time, helping salespeople follow up on a visit with a cold call and a pitch.
SnapApp
JUNE 6, 2017
Cold calling doesn’t work like it used to. . Traditionally, sales reps would find or be handed a prospect, then they’d pick up the phone and call that person. While buyers were limited in the information they had access to, sales reps also had limited information on the prospects they were cold calling. .
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