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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

Consistent, accurate data can be segmented to a level of detail that allows you to create a specific, personalized message – for prospects who can make purchase decisions. Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows.

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Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg

Consistent, accurate data can be segmented to a level of detail that allows you to create a specific, personalized message – for prospects who can make purchase decisions. Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows.

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Technographics – Backbone of modern B2B

Datafusion Solutions

In the present era, technology is the fuel for businesses, as an acknowledgement of this data-driven trend, the technographic attempt at segmenting technology, at a granular level, on various parameters. B2B marketers, especially, use firmographic data to segment organizations into categories.