7 Reasons to Use Content Marketing for the B2B Lead Generation
Valasys
AUGUST 19, 2019
They fail to measure the implications of their content marketing strategies & don’t quantify & co-relate it to the business KPIs of their brands at large. According to a study conducted by Marketo & Forbes, 93% of the B2B companies affirmed that content marketing generates more leads than traditional marketing strategies. .
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