Best Practices for Marketing Automation from 11 Experts
Adobe Experience Cloud Blog
MARCH 20, 2013
Best Practice #5: Always Use the Deliverability Circle–Understand email reputation. Reputation and deliverability are tied together and based on factors you can control. “I I advise my clients to use the deliverability circle. Your co-workers will thank you for taking the time to get it right the first time”.
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