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How to identify your ideal customer profile (ICP)

Lenny's Newsletter

of the B2B companies I researched spent just as much time on picking the problem as they did on figuring out who to solve the problem for. ” — Mathilde Collin , co-founder and CEO of Front If you’ve got a killer idea but you’re talking to the wrong people, you’ll come away thinking your idea stinks, and give up.

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3 reasons why you don’t want to miss Digital Shift

Seismic

Kindra Hall – The New York Times bestselling author of Stories that Stick will share an inspirational keynote address that highlights how companies can grow their brand, attract new leads, and build more business through the art of storytelling. Registration is open and we can’t wait to see you there!

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