The Tech Stack You Need to Successfully Execute ABM: 70 Tools to Use
SmartBug Media
NOVEMBER 21, 2022
Account-based marketing (ABM) requires you to use a multichannel approach and a wide array of marketing tactics to generate revenue, which means you'll also need multiple technologies to make it a success. Generally, the stages of this approach look like this: Identify your list of target accounts and ideal customer profiles.
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