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How SaaS Chief Marketing Officers Can Develop a Strong CMO Strategy

accelerate agency

The job of the CMO is arguably the most difficult in the C-suite. The average CMO lasts just 20 months, so they have to move fast to make an impact. Three areas of expertise Strategy If you’re a strategy-focused CMO, you’re at the forefront of your company’s innovation efforts and go-to-market plan.

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How SaaS Chief Marketing Officers Can Develop a Strong CMO Strategy

accelerate agency

The job of the CMO is arguably the most difficult in the C-suite. The average CMO lasts just 20 months, so they have to move fast to make an impact. Three areas of expertise Strategy If you’re a strategy-focused CMO, you’re at the forefront of your company’s innovation efforts and go-to-market plan.

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How SaaS Chief Marketing Officers Can Develop a Strong CMO Strategy

accelerate agency

The job of the CMO is arguably the most difficult in the C-suite. The average CMO lasts just 20 months, so they have to move fast to make an impact. The marketing industry, too, has become increasingly complex over the past two decades, and the CMO’s role has grown exponentially. . Three areas of expertise.

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Marketer of The Month Podcast- EPISODE 089: Building a Marketing Funnel That Understands Your Audience

Outgrow

Why traditional B2B marketing attribution is broken and what you can do about it. Boosting customer acquisition for SaaS through a freemium model. About our guest: Brendan Hufford is the Founder of Growth Sprints and Growth Marketer at ActiveCampaign. The growing reliance on AI. They’re both flawed.

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Want to thrive with martech and marketing operations? Check out these 75 amazing MarTech sessions

chiefmartech

Come soak up three days worth of educational sessions covering key topics and practices across marketing technology and operations, featuring: 6 keynotes from superstars such as Charlene Li and Mitch Joel. 21 sponsored sessions from leading marketing technology providers. 24 breakout educational sessions across three editorial tracks.