What B2B Marketing Tactics are working right now during COVID-19?
Engagio
APRIL 20, 2020
CMO, Sendoso. CMO, TechTarget. CMO, MarvelMarketers. CMO, Lessonly. CMO, InsideView, Author. Using an account-based selling model allows teams to personalize outreach and avoid insensitive cold calls to companies that may be experiencing layoffs, reduced budgets, and grim forecasts.
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