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What B2B Marketing Tactics are working right now during COVID-19?

Engagio

CMO, Sendoso. CMO, TechTarget. CMO, MarvelMarketers. CMO, Lessonly. CMO, InsideView, Author. Using an account-based selling model allows teams to personalize outreach and avoid insensitive cold calls to companies that may be experiencing layoffs, reduced budgets, and grim forecasts.

article thumbnail

What B2B Marketing Tactics are working right now during COVID-19?

Engagio

CMO, Sendoso. CMO, TechTargeet. CMO, MarvelMarketers. CMO, Lessonly. CMO, InsideView, Author. Using an account-based selling model allows teams to personalize outreach and avoid insensitive cold calls to companies that may be experiencing layoffs, reduced budgets, and grim forecasts.