41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
SnapApp
APRIL 4, 2018
You have an expected close date, and are actively working with the person to get it done. . . This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . . Email open and clickthrough rates. This information also identifies top performing channels and where budgets are best utilized.
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