Click Fraud Information Response Rate Twitter 
Single Grain
NOVEMBER 3, 2020
Imagine that your Google Ads budget is spiraling out of control due to click-fraud, and you’re looking for some software to solve the problem. Indicators that this may be the right goal for your SaaS: Your conversion rate from organic traffic is highest amongst your acquisition channels. Lead magnet downloads.
Marketing Insider Group
JULY 21, 2015
But clicks aren’t the only problem that banners face. Click fraud: Websites that fake clicks on banners. Bots: Automated scripts that scour the web and click on advertiser banners. Marketers are blindly shifting their ad budgets into digital ad formats that are seeing lower and lower response rates.
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