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Fliptop: A Customer Data Platform for Predictive Lead Scoring, Pure and Simple

Customer Experience Matrix

This model can score new leads and classify existing opportunities in the sales pipeline. But data from other sources must still be added through batch files, slowing the process. There are existing connectors for Salesforce.com, Marketo , and Eloqua and it’s fairly easy to connect with others.

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No High-Level Fluff: 7 Steps to Build the Best Target Account Model

Engagio

A good starting point is to classify your data into buckets. Look over your data and start classifying it into these buckets. Take Marketing Automation Platforms (MAP) – one company might show that they have Marketo, Eloqua and Hubspot. I use the following: Firmographic. Technographic. Engagement.

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CaliberMind Offers B2B Orchestration with a Twist

Customer Experience Matrix

I spent quite a bit of time debating with myself how to classify CaliberMind. CaliberMind ingests data from Salesforce Sales cloud and Marketo , Oracle Eloqua , Salesforce Pardo t, and HubSpot marketing automation systems. Other languages will be added in the future.) We’ll circle back to classification at the end.

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The Best Video Hosting for Business: Compare Your Options

Vidyard

You don’t want a classified executive briefing wandering onto YouTube. As anyone who’s ever been bombarded with remarketing ads for Nike shoes on Facebook knows, free tools usually come with a catch. The biggest consumer hosting platforms are “free” because they make money by inserting ads into your videos. What’s your budget?