B2B Marketing in India: Interview with Sudhi Seshardri
Biznology
NOVEMBER 27, 2018
With the early 2000s came a new national Competition Act in 2002, along with rapid globalization and demands from a growing middle class. A scientific approach would try to optimize by looking at elasticities for each and divvy up the tasks among hybrid digital channels. However, we are long way from th at in India. Yes, they are.
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