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New Developments in B2B Loyalty Marketing

Biznology

Photo credit: Wikipedia. Let’s look at the traditional approaches to retention marketing in B2B, plus some new developments in loyalty marketing being adopted by B2B marketers today, including social media and gamification. . New developments in loyalty for business markets. How do you prevent defection? Incentive programs.

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The Ultimate Guide to Internet Marketing

Hubspot

Internet marketing leverages digital channels, including email, social media, websites, and search engines, to reach your ideal audience. Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel.

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8 New B2B Video Content Marketing Trends

Convince & Convert

This is the sentiment that started the Vidyard Ignite conference – the first-of-its-kind event specifically designed to address the issues that B2B marketers face when it comes to creating video. Wikipedia is your friend, right? Instead, consider that over one hundred hours of video are uploaded to YouTube every minute.