Zoominfo

OCTOBER 21, 2021

The focus is visibility and domain authority. Seller Perspective For business development professionals, moving a prospect from the Awareness stage to Interest stage requires sales intelligence that goes beyond standard firmographic data points, like management level, job function, alongside firmographic classification, like company size.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Zoominfo

FEBRUARY 25, 2021

SEM strategies help to ensure that your content makes the cut by strategically bidding on branded and non-branded keywords to give a company’s brand valuable real estate atop of the Search Engine Results Page (SERP) associated with aforementioned terms. The key to a sound content marketing strategy is mapping messaging to a sales funnel.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

Zoominfo

FEBRUARY 25, 2021

SEM strategies help to ensure that your content makes the cut by strategically bidding on branded and non-branded keywords to give a company’s brand valuable real estate atop of the Search Engine Results Page (SERP) associated with aforementioned terms. The key to a sound content marketing strategy is mapping messaging to a sales funnel.

Sales Management 177

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 177

Zoominfo

NOVEMBER 9, 2020

The focus is visibility and domain authority. For business development professionals, moving a prospect from the Awareness stage to Interest stage requires sales intelligence that goes beyond standard firmographic data points, like management level, job function, alongside firmographic classification, like company size.

Sales Management 246

Sales Management Top of Funnel Sales Qualified Leads Work Management 246