How to Properly Diagnose a Failed Email Campaign
Content Standard
MARCH 20, 2017
Check out these root causes of failed email campaigns so you can turn things around, stat. If you have a list that you purchased or rented, a “one size fits none” bulk address dump, filled with zombie AOL names from 1996, you are hosed. You can do better. Buying a list is buying stale food: no sales nutrition there.
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