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B2B Lead Generation – Challenges & Strategies That Work

PureB2B

Which tools can you implement to start growing your firm’s contact list—and winning those new accounts—today? Without leads, B2B marketers don’t have prospects. You can get your product in front of more decision makers at more companies and win more accounts as a result. This process can indeed be frustrating.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Demand Streamâ„¢ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. Just makes it easier to manage all the stuff.