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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. Share this on Facebook. Post on Google Buzz. Share this on Bebo. Share this on LinkedIn.

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Wikis (Wikipedia, hundreds of specific topic-focused wikis).

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

This internal buzz stimulates action. Thought leadership-based lead generation tactics -- such as educational Webinars -- combined with good old fashioned sales outreach must be defined and put in place. There may even be instances in which direct sales and business development opportunities are identified through online channels.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Setting up a B2B blog or a Facebook or Twitter [.]. Even Facebook is building a phone. Will Traditional, Social Media Blend?