Buzz, Database Marketing, PPC and Verticals

Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

FEBRUARY 22, 2019

As marketers, there are a million and two initiatives we run at once, and it can get difficult to keep track of what is working and what the data is telling us. Enter database marketing. Let’s discuss what it is, and why it is the perfect strategy to incorporate into your next B2B pay-per-click (PPC) campaign. .

Database Marketing

Database Marketing PPC Work Management Marketing Management

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

APRIL 28, 2010

2- So what we do for clients is we would identify the 100's to 10 000's relevant and influential people in a given community (topic/vertical/ around a passion) and 3- Then we would map back their customer database. In particular, sales and leads (as opposed to chatter, sentiment, buzz, purchase intent, etc.).

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

B2B Marketing Zone

Why It’s Time to Start Leveraging Database Marketing for PPC

Convince and Convert Blog: Social Media Strategy and Social Media.

Webinars

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