Hubspot

MARCH 16, 2012

The news section of a website is often found under the 'About Us' portion of the main navigation, and contains content like press releases about company and product updates, event information, mentions of your company in the news, and awards received. That's a lot of content! In fact, you can think of it kind of like a second blog!

Marketing Websites 28

Marketing Websites Work Management Marketing Management Case Studies 28

BenchmarkONE

NOVEMBER 23, 2018

In addition to social media’s prominent place in the worlds of your users, it also has targeting and contact information built in. Content is one of the most important parts of the buying cycle. To see the information, you need to fill out a multi-part lead form. Let’s look at both.

Social Media 76

Social Media Sales Qualified Leads Lead Ranking Lead Scoring 76

Webbiquity

FEBRUARY 21, 2012

Webinars / webcasts. Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. There are several ways to find the key influencers in any industry. . • Presentations. Product data sheets / brochures.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100