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5 leading providers of enterprise marketing automation solutions

ClickZ

DocuSign used Oracle’s AI-driven campaign management platform Eloqua to create tailored campaigns for specific customers, analyze user paths from prospect to purchase, and maintain privacy compliance regulations with Eloqua’s built-in security capabilities. #4 Industry case study. 4 Salesforce Pardot.

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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity

Steve Woods , Eloqua. Among Steve’s observations and insights from the summit: • The buying process is now 1) online, 2) all about the buyer, and 3) complex (multiple stakeholders). • 92% of b2b buying cycles start with search. Here’s a recap of a few of the key sessions and conversations from the summit.

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How to Drive Your Marketing Automation Strategy Forward

Content Standard

You finally feel like you have a good understanding of all its capabilities, be it Marketo, Eloqua, Silverpop, or any of the dozen others out there, and your recurring nightmares of funky token values, misdirected emails, and misaligned segments have, for the most part, subsided. Are these objectives on your 2015 road map? Job title/level.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

We are also fans of Captora for SEO optimization and run our inbound email programs from Eloqua at MongoDB. To tackle this, I've seen more B2B teams organizing around funnel stage (awareness, considerations, conversion, loyalty, advocacy) rather than function (social media, email marketing, etc). SnapApp is positioned well for this.