Buyer's Journey, Intent Leads and Marketo

Unleashing Sales Velocity: How Leveraging Intent Data Can Lead to 3X Faster Deal Closures

Only B2B

FEBRUARY 28, 2024

By analyzing website visits, content downloads, and social media engagement, intent data platforms create a comprehensive buyer journey map. Utilize the platform’s capabilities to identify high-intent leads based on relevant keywords, industries, and firmographic criteria.

Intent Data

Intent Data Intent Intent Signal Sales Qualified Leads

Sights and Sounds of SXSW: Transformational Marketing and The Era of Engagement

Adobe Experience Cloud Blog

MARCH 16, 2015

This year, Marketo set out to make a splash at the event. On Sunday, Marketo featured four informative sessions around both marketing best practices and the future of marketing. Created buyer personas and journeys. Created a multi-channel lead generation program that would enable lead capture and nurture through Marketo.

Top of Funnel

Top of Funnel Paid Search Agency B2B Thought Leadership Multi-Channel

B2B Marketing Zone

Unleashing Sales Velocity: How Leveraging Intent Data Can Lead to 3X Faster Deal Closures

Sights and Sounds of SXSW: Transformational Marketing and The Era of Engagement

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