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7 Lead Generation Strategies Supercharged With a Data-Driven Approach

DealSignal

Good CRMs can use historical data to predict the likelihood of a lead converting, and your team can focus lead nurture and sales efforts on leads that score higher on the scale. But here’s a little caveat that even the most seasoned marketers may overlook: CRM data accuracy and reliability.

article thumbnail

7 Lead Generation Strategies Supercharged With a Data-Driven Approach

DealSignal

Good CRMs can use historical data to predict the likelihood of a lead converting, and your team can focus lead nurture and sales efforts on leads that score higher on the scale. But here’s a little caveat that even the most seasoned marketers may overlook: CRM data accuracy and reliability.