Remove Buyer Personas Remove Buying Cycle Remove Custom Publishing Remove Email Campaigns
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How to Leverage Social Intent Data for Email Marketing

Adobe Experience Cloud Blog

We nurture our prospects and customers with the goal of increasing conversions and generating revenue, yet many of us are struggling to engage enough of our audience via email. Recent research found that the average office worker receives 121 emails every day. Data: The Missing Link in Your Nurture Campaigns.

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What is Intent Data

DealSignal

When used correctly, intent data can provide buying signals across tens of thousands of websites that will help your team prioritize qualified accounts that are active in a buying cycle, positioning you to be the first in line to make your pitch. Can you customize the topics and keywords you track?

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B2B Sales Strategy: How to get more leads for B2B Business

Valasys

The conventional funnel structure of a B2B buyer has transcended to a loop-like structure, wherein, the customers prefer to do multiple pieces of research before they make a final buying decision. Marketers can use account-based marketing to acquire high-value customers by opting for the following tactics: Targeting.

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Overcoming the Top 5 Challenges in B2B Content Marketing for Large Companies

ClearVoice

To analyze vast amounts of data about your prospects and customers to support effective content personalization, you need the technology to collate and organize information from various sources, including website visits, purchase history, social media interactions, etc., and hire people with the expertise to turn insights into action.

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16 Awesome Email Marketing Campaigns & How to Run Your Own

Hubspot

As we strive to connect with our prospects and customers and provide them with value, our email marketing campaigns must resonate. What Is an Email Marketing Campaign? An email marketing campaign is a series of emails a business uses to communicate with current and potentials customers.

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Get Ready for 2024: 5 B2B Marketing Predictions You Can’t Afford to Miss

Madison Logic

Use generative AI to write blog articles, social media posts, and email campaigns. In addition to these specific use cases, AI and machine learning automate a variety of marketing tasks, such as data entry, social media management, and customer service. The competition for B2B customers is becoming increasingly fierce.

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

Do you get a blog post published every once in awhile? Do you put together an email or social media campaign around a new piece on occasion? Content keeps on giving by effectively fostering and educating online users through the buying cycle, and around the clock when employees have since gone home.