Best Intent Data Sources for Prospecting Customers
TrustRadius Marketing
OCTOBER 3, 2022
The data from third-party providers such as Bombora, 6sense, and Demandbase work best when combined with additional intent data from lower-funnel signals, such as TrustRadius downstream second-party intent data. Downstream and in-market buyers. Embrace the age of the self-serve buyer. Boost ad performance.
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