article thumbnail

Riding the IoT wave at PTC

SWZD

The company’s solutions are deployed in more than 26,000 businesses worldwide. PTC saw the Internet of Things and Augmented Reality as future growth markets strategic to its business, and made acquisitions and developed solutions in these areas over the past few years. We also discussed PTC’s use of social media.

article thumbnail

“How I Work”: Ryan Schwartz, VP of Marketing at MongoDB @schwartzrw #HowIWork

Heinz Marketing

Every week we highlight sales, marketing or business leaders in our very own series. Slack, GitHub, Sublime, Authy, 1Password, Jira, Eloqua, Full Circle Insights, Bizible, Google Drive/Docs, Excel (unfortunately), and I’ve been piloting Station which I’ve enjoyed. What’s your workspace like?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Closed-Won - closed business. Closed-Won - closed business. 2 It's impossible for me to say what your KPI should be because it needs to come from your goal and take into account any limitations you have in your business or technology. Tracking methods used – Google Ad Words/Analytics, Facebook Business Manager, Conductor.

article thumbnail

Lisa’s App of the Week – Stack Moxie

Heinz Marketing

Just think of the business impact. Click here for a full list, but here are some highlights: Marketo, Pardot, Hubspot, Eloqua. Bizible, Google Analytics, InsightSquared, Tableau, SEMRush, Full Circle Insights, Moz. At least not too much. . Lost leads because they weren’t routed to the right person.