Measure This, Not That: Your Guide to the Demand Gen Metrics That Matter
Metadata
JANUARY 8, 2024
For example, you could measure the percentage of leads from Facebook that convert into closed-won business or the percentage of marketing qualified leads (MQLs) from LinkedIn that turn into sales qualified leads (SQLs). What’s the problem with these metrics? Want to learn more about Metadata? Schedule a demo today.
52 
Let's personalize your content