Remove Business Remove Buyer Intent Remove DemandBase Remove Eloqua
article thumbnail

Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

Some of these include Terminus, RollWorks, 6Sense, DemandBase, and more! A great benefit to LinkedIn’s platform is the capability of connecting with contact management platforms such as Marketo, Eloqua, LiveRamp, Zapier Acxiom, Salesforce Advertising Studio, and Pegasystems. New Customers: Using “Search” as Buyer Intent Signal.

article thumbnail

The Starting 5 for a Winning ABM Strategy

DealSignal

Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Will you do ABM advertising and retargeting with tools such as Demandbase or Terminus to drive inbound? How might you layer in buyer intent to identify new accounts and demand centers and integrate them into your ABM process?

article thumbnail

The Starting 5 for a Winning ABM Strategy

DealSignal

Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Will you do ABM advertising and retargeting with tools such as Demandbase or Terminus to drive inbound? How might you layer in buyer intent to identify new accounts and demand centers and integrate them into your ABM process?