MLT Creative

OCTOBER 21, 2011

Most marketers, especially those in B2B, understand the importance of customer relationship management. CRM tools like Salesforce , Sugar , SAP CRM and others have made it easier to integrate marketing automation with sales opportunities among a company’s current customers, in addition to nurturing leads from non-customers.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

Hubspot

JUNE 19, 2014

The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. B2B: Business-to-Business. Companies that sell to other businesses. Examples: Salesforce.com, Google. B2C: Business-to-Consumer. The four criteria sales reps use to qualify prospects.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

And it’s become an imperative point of presence for businesses (or has it ?). Facebook Marketing Tips and Tactics. Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. SEO Tactics.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40