Lessons Learned: Crowdsourcing the Best of Mastering Lead Management
Adobe Experience Cloud Blog
JULY 6, 2010
Last week Focus.com’s Mastering Lead Management Virtual Event brought some of the leaders of B2B Demand Generation and Sales 2.0 cjablonski : Over 70% of purchases are restricted to established vendors or are heavily dependent on WOM recos. Map the buyer journey to your lead mgmt & content mktg strategy.
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