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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

After-sales support such FAQs, How-to videos, Troubleshooting guides, User forums are all examples of after-sales content. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. That closes the loop in your content marketing cycle while minimizing loss of qualified leads.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Content Marketing Converts Even the Toughest Business Buyers - Content Marketing Today , August 12, 2010 Classic Truths about Skeptical Customers Remain Modern Business Realities. The next question is: where should I put the blog? There are five common options: Free hosting on a blogging platform site.