Zoominfo

MAY 25, 2022

Sloppy databases waste time with high bounce rates, incorrect numbers, and misaligned campaigns. Salespeople get burned out using inaccurate data that doesn’t help them set quality meetings or generate qualified leads. For many companies, the ideal customer profile (ICP) is anecdotal or based on the opinion of the leader.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

APRIL 23, 2020

We’re talking high bounce rates , irrelevant messaging, and time wasted calling wrong numbers or contacts who no longer work with the company. A proven method of ruining bounce-rate KPIs is getting blacklisted , and earning notoriety as a sender of irrelevant SPAM. Burned by Churn. Turn Events into a Lead-Gen Opportunity.

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

Marketing Insider Group

AUGUST 12, 2010

On average a software company will spend between $40 – $75K in additional “qualification” costs for every 1000 “leads”. This is not my opinion ( my opinion is irrelevant) i am expressing what a million IT buyers have told me. Those that are have a big head start. Augmented Reality For B2B Marketing in 2011?"

Work Management 100

Work Management Marketing Management Sales Qualified Leads Lead Scoring 100

DiscoverOrg

MAY 7, 2019

We’re talking high bounce rates, irrelevant messaging, and time wasted calling wrong numbers or contacts who no longer work with the company. A proven method of ruining bounce-rate KPIs is getting blacklisted, and earning notoriety as a sender of irrelevant SPAM. Burned by churn. Turn events into a lead-gen opportunity.

Ideal Customer Profiles 153

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management 153