Burn Rate De-duping Intent Marketo 
Zoominfo
APRIL 23, 2020
Role of Sales Intelligence In: Data Quality and Management Creating an Ideal Customer Profile Lead Generation The Technology Stack & Intent Data. We’re talking high bounce rates , irrelevant messaging, and time wasted calling wrong numbers or contacts who no longer work with the company. Burned by Churn.
DiscoverOrg
MAY 7, 2019
We’re talking high bounce rates, irrelevant messaging, and time wasted calling wrong numbers or contacts who no longer work with the company. A proven method of ruining bounce-rate KPIs is getting blacklisted, and earning notoriety as a sender of irrelevant SPAM. Burned by churn. Intent data. Data is what data does.
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