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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

Attention digital marketers and agencies: California’s recently updated privacy regulations are now in full effect. T he California Privacy Protection Agency (CPPA) has signaled they intend to enforce them quickly. The consent bar is high and consent uses are limited.

Privacy 76
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MarTech’s guide to GDPR: The General Data Protection Regulation

Martech

These laws are notable in the present context because — with the exception of California — they all “ adapt terminology ” from GDPR, yet diverge in how they are enforced, with district attorneys, attorneys general, and, in the case of California, the California Privacy Protection Agency, all in the enforcement mix. In your inbox.

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The Entrepreneurs’ Guide to A/B Testing on Shopify Stores (+ 9 Shopify Entrepreneurs Share Their A/B Testing Stories With Results)

Convert

Mail Privacy Protection (MPP) has made sure of that. A/B testing flips the old playbook on its head and gives you the chance to use a scientifically valid approach that is repeatable, reliable, and profitable. The test is a cart that has upsells, or bundles, vs a cart that only contains the initial product.

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The Entrepreneurs’ Guide to A/B Testing on Shopify Stores (+ 9 Shopify Entrepreneurs Share Their A/B Testing Stories With Results)

Convert

Mail Privacy Protection (MPP) has made sure of that. A/B testing flips the old playbook on its head and gives you the chance to use a scientifically valid approach that is repeatable, reliable, and profitable. The test is a cart that has upsells, or bundles, vs a cart that only contains the initial product.