Getting More Out of Each Click with "Post-Click Marketing"
WebMarketCentral
DECEMBER 8, 2008
On the interactive marketing side, few marketers will get budget increases enabling them to drive more clicks. The bottom line is, with pressure to generate more leads with flat budgets, these services are likely to get increased interest. One answer to this challenge is provided by "post-click marketing," a.k.a. Based in the U.K.,
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