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Good Reads for B2B Marketing - Staple Yourself to a Lead

ViewPoint

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Via Marketo. Via BtoB Magazine. According to a recent survey conducted by BtoB magazine and Bizo, the B2B digital marketing mix is not addressing longer sales cycles. Staple Yourself to a Lead.

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Election Day: SLMA's 50 Most Influential People in Sales Lead Management

Smashmouth Marketing

Trish Bertuzzi - The Bridge Group Karla Blalock - PointClear Bob Bly - Bly.com April Brown - Rubicon Marketing Group Michael Brown - Purple Pig Consulting Michael A. Members of SLMA and non-members are allowed to vote. Here is the list. If you find someone you want to vote for, click through and place your vote.

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