BtoB Forrester Trends Validation 
The ROI Guy
DECEMBER 6, 2010
Savvy vendors will develop and deliver more content and tools in 2011 to create a “circle of trust&# with skeptical buyers, including independent endorsements, peer and analyst reviews, success stories, and validation needed to create trust. Alinean recognized by BtoB Magazine’s as one of To. They do if they are.
Ambal's Amusings
AUGUST 27, 2009
We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Forrester Blog for Interactive Marketing Professionals. In ClickInsights Expert Interview Series we feature top notch industry experts and thought leaders and get their insights, opinions and predictions.
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The ROI Guy
JULY 22, 2010
The ShoreTel TCO validates how TCO can be more than four times the upfront cost over a multi-year period. Alinean recognized by BtoB Magazine’s as one of To. Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Frugalnomics in Full Effect: Forrester and Gartner.
Online Marketing Institute
JUNE 22, 2009
I started with a little… Read more… Doug Kessler | January 16th, 2008 | no comments Pico-Branding: New Rules for Marketing UPDATE : this post has been kindly featured on BtoB Magazine’s ‘Blogs of the Week’ (Thanks guys!) You win if you make someone feel a certain way. You built v2 or v3 of your site last year.
The ROI Guy
AUGUST 4, 2010
SiriusDecisions validates that buyers trust analysts as the third party of choice (SiriusDecisions B-to-B Buyers Survey 2010), and that using third party proof points can help to drive quicker buying decisions. Alinean recognized by BtoB Magazine’s as one of To. Frugalnomics in Full Effect: Forrester and Gartner.
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