Ambal's Amusings

AUGUST 27, 2009

We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation? Influence: your prospects are driven to promote this knowledge to others in their organization and drive interest and buy-in for your product or service. NOTE: generic product, not our product.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

The ROI Guy

JANUARY 17, 2011

As today’s buyers are empowered by the Internet to do their own research and drive their own purchasing due diligence – engaging sales later than ever, or not at all – easy to use versions of these diagnostic tools need to be on-line, readily available, interactive and personalized to empower self-service research.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

Ambal's Amusings

NOVEMBER 19, 2009

(Mac) McIntosh is considered to be one of North America’s top B2B marketing consultants and an expert the subject of using marketing to generate leads and drive sales. Their primary audience is IT service managers and internal help desk managers. B2B Lead Generation Blog. ” Mac McIntosh's Tip. Tom Pick Recommends.

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100