sagefrog

FEBRUARY 7, 2024

According to the Gartner 2023 CMO Spend and Strategy Survey, marketing budgets have remained flat year-over-year at 9.1% 1] Additionally, the survey found that 71% of CMOs believe they don’t have a large enough budget to execute their marketing strategy fully. of overall company revenue. [1]

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

nDash

JULY 30, 2021

Registration fees range from $799 to $1,499 for walk-up registrants. Broadcast live from Portland, Oregon, Engage 2021 is a two-day virtual content marketing event featuring speakers from Convince & Convert, Chewy, LinkedIn, and more. Registration fees range between $1,095 (standard pass) and $1,295 (all-access pass).

Marketing AI 52

Marketing AI Co-Registration Demand Generation Agencies Advertising Agencies 52

Heinz Marketing

MARCH 11, 2019

We were thrilled this last time to talk to Derek Slayton , CMO at Terminus in an episode called, The State of ABM in 2019: Stay Ahead & Drive Revenue Impact. The future of marketing’s leadership role is the central topic between Derek Slayton, CMO of Terminius , the ABM Platform company. Matt: My gosh. Derek: Yeah.

Top of Funnel 62

Top of Funnel Account Based Marketing Paid Search Agency Demand Generation Agencies 62

chiefmartech

FEBRUARY 9, 2016

Gerry Murray , Research Manager of the CMO Advisory at IDC , will present Cognitive Marketing: The Rise of the Super Intelligent Marketer — will illuminate the new capabilities that “cognitive services” now offer marketers, leveraging data and artificial intelligence.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

EveryoneSocial

JULY 17, 2023

Even a quick shout-out from the CEO or inclusion in the CMO’s marketing update can lead to increased platform usage. Take your tracking a step further with URL tracking by setting up parameters to allow you to see even more activity in your analytics tool like form fills, event registrations, leads, booked business, and more.

Thought Leadership 52

Thought Leadership User-Generated Content Eye-Tracking Co-Registration 52

SnapApp

JULY 7, 2017

Orbit Media | Co-Founder/ Strategic Director. . . FoodLogiQ | CMO. . . Dryrun | Co-Founder/CEO. . . Chic Sketch | Co-Founder. . . HealthJoy | CMO. . . If there's a webinar, we try to use polls or surveys to get the registrants more involved. Andy Crestodina. Quizzes and assessments, for sure.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Hubspot

OCTOBER 18, 2011

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). My co-founder and CEO at HubSpot when he first encountered Twitter, he was like, this is a frigging waste of time.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28