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Understanding Online Community and Influencers with @Tamar Weinberg [@InboundNow #8]

Hubspot

How social media is not just a one off campaign but a constant in your marketing mix. There are a ton of highly targeted micro communities online that you can interact with super fans. Fan question: Mark Mathson asks "What social media marketing tool is necessity for every marketer?". Think mini social CRM.

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Marketing Automation Trends for 2010

LeadSloth

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) Thought leadership? Demand Generation?

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Don’t spam! Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. While it’s ok to post your blog posts to Twitter, etc., I like Mitch. He’s smart.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Can you imagine an “Illinois Marketing for Dummies&# book? smartbrief) have found me.

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