Books Digg PR Wikipedia 
Webbiquity
NOVEMBER 2, 2010
As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.
Webbiquity
JULY 28, 2010
At roughly 340 pages of text plus another 42 pages of worksheets, this is a meaty book, but the end result of following Dave’s hour-a-day guide is a solidly justified, strategic social media marketing plan. The book begins with a fascinating trip through the early days of the web and the foundations of social media.
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Adobe Experience Cloud Blog
AUGUST 27, 2008
After 14 years on the client side of B2B marketing, primarily in enterprise software, I moved over to the agency side in 2006 as a Marketing & PR Executive with KC Associates. Today it's a significant new innovation — Wikipedia, YouTube, the iPhone — every two months, and the pace continues to increase.
B2B Marketing Zone Posts
NOVEMBER 2, 2010
Your PR team was aware of most of these as it often had a hand in generating those placements. Buyer Interaction Shapes Buyer Experience Design , October 25, 2010 Image via Wikipedia. October 28, 2010 Image via Wikipedia. To succeed in social media, set aside your marketing plan , October 31, 2010 Forget your marketing PLAN?
Biznology
APRIL 23, 2013
If we do everything right, we’ll generally earn a couple-hundred earned media mentions directly shared on the bloggers’ blogs, we’ll also earn secondary mentions through Facebook, Twitter, StumbleUpon , Pinterest, Tumblr, Google+, digg, and even, if we’re lucky, reddit. It doesn’t work that way.
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