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Earned Media in Professional Services: 3 Strategies for Success

Hinge Marketing

Earned Media is a term to describe any kind of unsolicited content written about your firm by an outside resource which wasn’t directly paid for or created by a member of your staff. It can provide reporters, bloggers, and industry experts with the information they need to expose you to their readers. Definition of Earned Media.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I'm connected with quite a few Indiana bloggers and they are all terrific. And, unlike the aloofness that AZ bloggers kind of are, in Indiana they seem to be much more cohesive and supportive and so maybe you'll be able to share how to do that so your AZ bloggy brethren can do that as well. No air conditioning.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

In targeting your content and reaching out for coverage from bloggers, tweeters, etc… David, Scribnia [link] Bret Simmons rt @jaybaer Why Influence Mining is the Next Gold Rush – [link] [link] Tink Why Influence Mining is the Next Gold Rush [link] [link] jaybaer I agree – and thanks for the comment.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. 3 Ways Facebook is Killing Your Website&# ) contains a blocked word or phrase.

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. 3 Ways Facebook is Killing Your Website&# ) contains a blocked word or phrase.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Life is so boring under those conditions. In terms of the haters, don’t worry about it. I’m confident in what I’m doing, and that’s most of what you need to make it work long-term. The fact that you’re in public relations? It would be nice to see a bloggers only social network.