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12 Marketing Metrics Your Boss Probably Doesn't Need to Hear About

Hubspot

When I first got started blogging, I would get really hyped up when people shared my posts on social media. As a blogger, I want to track my blog posts' social share numbers to get an idea of the kind of content is more "shareable" than others -- but my boss is much more interested in metrics like visits and leads. 6) Comments.