34 Compelling Content Marketing Stats and Facts
Webbiquity
JUNE 16, 2015
Half of buyers say they are more likely to seek out more information about a product and more confident in making an online purchase after viewing related video. The most effective B2B content marketing tactics are in-person events (cited by 69% of marketers), webinars/webcasts (64%), video (60%), and blogs (60%). eMarketer ).
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