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Email Benchmarks for Building Product Marketers

Navigate the Channel

“When an open isn’t registered, some like to count instances where there are one or more clicks in an email as an open,” according to this Oracle blog on email open rates. When a user opts-in to Mail Privacy Protection, they’re allowing Apple to pre-fetch (or download), emails and email images to their device. Translation?

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Everything Video Marketers Need to Know about YouTube’s COPPA Changes

Magisto

It stands for Children’s Online Privacy Protection Act, and since the enforcement of YouTube’s settlement with FTC (Federal Trade Commission), it’s going to have a significant effect on video content and creators. The post Everything Video Marketers Need to Know about YouTube’s COPPA Changes appeared first on Magisto Blog.