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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. Internet hosting that provides computer-based services to customers over a network. APIs facilitate the data needed to provide solutions to customer problems. CAC: Customer Acquisition Cost. See SaaS.).

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. APIs facilitate the data needed to provide solutions to customer problems. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging. 8) Bottom of the Funnel.