How to Nurture and Convert Leads with Email Automation
Mailmunch
MARCH 22, 2021
Increasing AOV hikes your income without you bringing in new leads. Research by Invesp showed nurtured leads make 47% bigger orders than non-nurtured leads. Triggers Word-Of-Mouth Marketing (WOM Marketing). Trigger-based emails perform 3x better than batch and blast emails. Source: Invesp.
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