Marketing Insider Group

JUNE 30, 2020

Unlike B2C Marketing, B2B companies have the unique challenge of not always being present in the eye of the customer. Newsletters can do everything from promote your latest blog post or case study, talk about upcoming seminars or webinars, serve as a mini-article, and more. Case Studies. Let’s see how.

Work Management 362

Work Management B2B Marketing Marketing Management Content Marketing 362

SnapApp

DECEMBER 4, 2017

In the eyes of Google, newer content is more likely to be relevant than a post from years back, so sometimes updating a post can be as good as writing a new one. . 76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . . #3.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Ambal's Amusings

AUGUST 27, 2009

B2B Lead Generation Benchmark Study 2009. ” Here are some great ways to use demand generation content to set yourself up as a thought leader in your industry: Create a Case study on how yours or other companies used a product to improve their business process. Get Content. Get Customers. MarketingSherpa.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

B2B Marketing Zone Posts

OCTOBER 5, 2010

CK’s B2B Blog , September 20, 2010 Last week I had the honor of presenting on both social media and mobile media at Optimization Summits in Dallas and I wanted to take this post to share the mobile marketing presentation I created for the event. What Would Google Do? Google shall find – even before you seek.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Lake One

SEPTEMBER 10, 2020

Highlight those things by creating case studies, client testimonials, and more. Whether it’s using SEO to show up on the Google SERP, posting on Facebook, or using paid ads on LinkedIn. Solve for Complex B2B Buying Cycles. Start by doing some keyword research on what your personas are searching for on Google.

Paid Content 52

Paid Content Top of Funnel Marketing & Strategy Marketing Strategy 52

Lake One

SEPTEMBER 10, 2020

Highlight those things by creating case studies, client testimonials, and more. Whether it’s using SEO to show up on the Google SERP, posting on Facebook, or using paid ads on LinkedIn. Solve for Complex B2B Buying Cycles. Start by doing some keyword research on what your personas are searching for on Google.

Paid Content 52

Paid Content Top of Funnel Marketing & Strategy Marketing Strategy 52