Barriers Price Salesforce.com Small Business Marketing 
Customer Experience Matrix
MARCH 6, 2016
I spent part of last week at ICON16, Infusionsoft ’s annual combination of customer conference, revival meeting, and group therapy session for small business owners. This all makes perfect sense and is wholly consistent with Infusionsoft’s historical focus on helping small business grow. million $1.6 million $1.6
Customer Experience Matrix
JUNE 30, 2010
Personally, I’d argue that the really significant news out of LoopFuse is their newly tiered pricing structure. The entry point of $350 per month (for up to 10,000 prospects with unlimited emails and page views) is much lower than the $1,000 to $2,000 starting price of most full-function marketing automation systems.
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Customer Experience Matrix
FEBRUARY 9, 2012
This means vendors are increasingly competing on other dimensions including their own marketing and sales skills, cost structures, supporting services, pricing, and financial resources. If the real barriers to success are creating content and identifying appropriate programs, then technology must address those directly.
Customer Experience Matrix
SEPTEMBER 23, 2010
Summary: Vendors who target small businesses include provide functions beyond traditional marketing automation. This helps business owners who need to generate revenue as efficiently as possible. But if small companies really want a single system, why hasn’t one grown to dominate the marketplace?
Customer Experience Matrix
MARCH 16, 2011
Summary: eTrigue's new product is aimed at small-to-mid size businesses who want an easier alternative to leading marketing automation systems. With mature features and a $1,000 per month starting price, the system is worth a look. It's priced at $500 per month for 10 users. Bear in mind that’s a two-part proposition.
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