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A Beginner’s Guide To AI in Marketing: Everything You Need To Know

SocialPilot

By understanding the ROI of each campaign, AI can reallocate your budget to maximize return on ad spend (ROAS) and achieve marking goals more efficiently. Challenges of Using AI in Marketing AI surely make your job as a marketer easy, but it does come with some challenges, like data privacy, the integrity of the data, and the talent gap.