Marketer of The Month Podcast- EPISODE 101: Navigating Fast Growth and Established Markets – Acquisitions, Retention, and Diversification in the Age of AI
Outgrow
MARCH 24, 2023
He was like the seventh hire or something at HubSpot, and he said in the early days of HubSpot, HubSpot’s churn rate was 10% per month. There’s only about 1 to 3% of the adjustable market in an in-market buying stage, right? They’re acting in a market, in a buying stage. So diversify, right?
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